NEWS RELEASE

March 29, 2007

Contact: Ryan Entz, 268-1152

Jeffrey Gitomer presented “The Little Red Book of Sales Answers Live,” based on his best-selling book.

Wichita, KS - Jeffrey Gitomer entertained, challenged and inspired the crowd of more than 550 business and sales professionals at a Wichita Metro Chamber morning seminar on Thursday, March 29.

Gitomer provided real-world answers relating to building customer loyalty, getting past the “gatekeeper,” engaging e-mails, earning a referral, and more.

“The good news is that the answers exist,” says Gitomer. “The bad news is, in order to be a successful sales person, you have to understand, practice, and master the answers.” 

Jeffrey Gitomer is the author of The New York Times best-seller The Sales Bible, The Little Red Book of Selling, The Little Red Book of Sales Answers, The Little Black Book of Connections, and The Little Gold Book of YES! Attitude. All of his books have been number one best-sellers on Amazon.com including Customer Satisfaction is Worthless, Customer Loyalty is Priceless and The Patterson Principles of Selling. Jeffrey's books have sold more than a million copies worldwide.

Listen:

Hear Jeffrey Gitomer’s pre-seminar sound bite about what he would be talking about at the Chamber’s seminar. Visit this link: http://www.wichitachamber.org/gitomer.mp3

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